Heather Leigh Fit identity + social hero artwork

Heather Leigh Fit

Role

Creative Director

Discipline

Identity + Social

Client

Heather Leigh Fit

Heather Leigh Fit is a fitness and wellness brand built around community, empowerment, and movement. The identity system captures that energy with a vibrant, modern palette and strong typographic voice. Social content design extended the brand into Instagram posts and reels, giving Heather a polished, consistent presence that connects with her audience and drives engagement.

Heather Leigh Fit brand design application 2
Heather Leigh Fit brand design application 3
Heather Leigh Fit brand design application 4
Heather Leigh Fit brand design application 5

Social Storytelling

Community engagement.

Extending the brand system into a cohesive social presence that connects with audiences where they are.

Heather Leigh Fit branded social media design, frame 1
Heather Leigh Fit branded social media design, frame 2